How to Choose Your Domain Name

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Once you have chosen the niche that you wish to create a website in, your next step is to choose a domain name for your website. What is a Domain Name? – You domain name is what people type into their internet browser to access your website. This article will show you how to choose a great domain name.

Choosing your domain name is an INCREDIBLE IMPORTANT step in making money from your website. A lot of people fail to spend sufficient time choosing a domain name and thus their entire website suffers.

You domain name is your websites brand and your websites identity, it will either make your website stand out from the crowd and become extremely successful or it will make it blend in with the crowd and not be noticed. When it comes to building a website you want to be the website that stands out in people’s minds.

In order to get a great domain name (and a domain name that will increase the value of your website) you need to follow a few specific rules.

2-3 Wordsr
You domain name should be 2-3 words long. If you go longer than 2-3 words it becomes too long for readers to remember and therefore is less valuable. Obviously one word is best, but almost all one word domain names are gone, so it is best to aim for a good 2-3 word domain name.

Brandabler
You domain name should be brandable and something that is easy to remember. Don’t create a domain name that you do not feel is brandable and easy to remember.

A domain name is not going to be brandable if the words do not relate to each other (eg moneywinedogs.com). The words need to relate and go together well to make it brandable. Though this is not always the case. For example there is the blog shoemoney.com, which is an extremely popular blog and is extremely brandable. But yet what do shoes and money have in common? Nothing! You need to find the balance.

Dot Comr
When choosing a domain name you want to have a .com domain name. It is much easier to get a domain name for .net, .org, .biz and .info but these domain names are not as valuable. A .com domain name has the potential to increase you sales price $50-$100 more than a .net or .org name.

Finding a great .com name can be difficult and can take you some time, but ultimately it will be worth it in the end when it comes to selling your website. So avoid all other extensions and stick with .com unless you have absolutely no other choice or if you find a domain in another extension that is extremely brandable (for example if you could get dogs.net)

Related To Your Nicher
You domain name is going to be your brand so it is important that it is directly related to your niche. The domain name I chose for my website flip is directly related to my niche of making money.

If your website is going to be about dogs don’t go buying the domain bestcats.com because it is 2-3 words and brandable. It needs to relate to your niche at all times.

Avoid Double Lettersr
When creating your domain name avoid having one word end with a letter and the next word start with the same letter. For example you shouldn’t have the domain ‘Dogs Shampoo” (dogsshampoo.com) because dogs ends in S and shampoo starts with S. This looks unprofessional and is annoying for readers to type into their address bar. People dislike these types of domain names and thus it will drive your traffic and sale price down significantly.

Sleep On Itr
This is a rule that I now live by. I have made the mistake too many times of buying domain names thinking that they will help me make money and then realising later that I was just caught up in the moment. Once you land on a domain name you like you will naturally want to impulse buy it immediately.

RESIST THIS URGE

Resist the urge and sleep on it and think about it for at least 24 hours. If after 24 hours you still agree with your decision then go ahead a buy it.

Giving yourself time can save you a lot of money in the long run.

Finding Your Domain – Toolsr
Without a doubt the best tool for finding domain names is the Instant Domain Search tool at www.instantdomainsearch.com. This tool allows you to type any possible domain name and it will instantly show you if that domain name is available for the 3 most popular extensions (.com .net and .org). This allows you to quickly search multiple domain names, and variations of domain names rather quickly so you can find one that is perfect for your website

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